Lucy
(Xinyu)Zhu
A collection of selected professional and design projects, spanning brand identity, graphic design, and strategic collaborations. These works reflect both creative practice and applied thinking — from typography and club visuals to industry-facing campaigns. Tools: Adobe Illustrator, Photoshop, Canva, Procreate & more
2024 - Present
UBC’s premier student organization bridging Canada & China through business, culture, and community.
Selected BizChina projects focused on events and visual storytelling for campaigns. From membership drives to gala branding, these works highlight how design shapes identity and community presence.
Role:
2025-2026 VP Marketing
2024-2025 Events Director